UK vehicle auctions, built around simpler selling

Sell my car.
Fast, fair and
no fuss.

Enter your reg, confirm the vehicle details, and continue into a clear selling journey designed for private sellers and dealers.

Enter your registration to get started, then continue to the seller listing form.

Verified flowStart with your registration, then continue with clear next steps.
SellMyMotor auction vehicle
Seller journey

How selling with us works

The flow starts with a registration lookup, then keeps vehicle details and uploaded photos moving through account creation, listing submission, admin approval, and auction.

No repeated registration lookup after account creation.
Photos and vehicle details continue into listing creation.
Admin approval keeps auction inventory controlled.

What happens after you submit?

The listing goes to the admin team for review. They can check the vehicle information, confirm the seller details, review the uploaded photos, and prepare the lot before it becomes visible to our team and approved buyers in the auction journey.

Why this keeps the flow cleaner

Sellers do not need to restart the process after account creation. The registration lookup, contact information, and vehicle photos stay connected so the create listing page feels like the natural next step.

Start selling
Enter your reg
Vehicle identified
01

Enter your reg

VRM lookup

Start with your registration so the vehicle details can be carried into the seller journey.

Create seller account
Account ready
02

Create seller account

Seller onboarding

Add your contact details and vehicle photos once, then continue without repeating the lookup.

Submit your listing
Listing submitted
03

Submit your listing

Admin review

Your vehicle details, photos, pricing, and notes are sent for admin review before auction.

Approval to auction
Auction ready
04

Approval to auction

Buyer access

Approved stock moves into the auction process for our team and approved buyers to access.

Why sellers choose us

A more controlled marketplace for sellers and approved buyers.

SellMyMotor.com keeps the public selling journey simple while keeping auction stock reserved for our team and approved buyers.

How the marketplace stays controlled

Public visitors can understand the service, use seller entry points, and start a listing. Auction inventory is separated from that public journey so only our team and approved buyer accounts can browse, compare, and bid on live stock.

Better for sellers and approved buyers

Sellers get a guided route with fewer dead ends, while approved buyers enter a buying environment built around verified access, admin-reviewed listings, and clearer auction readiness.

Approved buyers only

Seller enquiries stay public-facing, but auction access is restricted to our team and approved buying accounts.

Clear listing workflow

The seller starts with a registration lookup, creates an account, uploads photos, and continues into listing creation.

Useful checks before action

Value, MOT, tax, and support routes sit close to the selling journey so users can move forward with confidence.

Seller journey

Guided

Registration lookup to listing submission.

Auction visibility

Restricted

Live stock is visible only to our team and approved buyers.

Approval flow

Admin reviewed

Listings move through approval before auction.

Built around trust, not open browsing.

Public visitors can learn and start selling, while auction stock remains visible only to our team and approved buyers.

Real stories from sellers

Feedback from people who wanted a simple route from reg entry to sale.

Antonia

The process was clear from the start and I always knew what the next step was.

Antonia

Sold her Hyundai

Nigel

I entered the reg, signed up, and had a much better understanding of the journey straight away.

Nigel

Sold his VW

Annabel

Simple, stress free, and much easier to follow than other sites I tried.

Annabel

Sold her Alfa Romeo

Daniel

The whole process felt more transparent and the offer stage was easy to understand.

Daniel

Sold his BMW

Join the sellers already using SellMyMotor.com

Porsche 911 Carrera

Sold by Gareth

Porsche 911 Carrera for GBP 52,750

Dodge Viper SRT-10

Sold by Elinor

Dodge Viper SRT-10 for GBP 48,900

Ford Capri Classic Racer

Sold by David

Ford Capri Classic Racer for GBP 14,750

Ferrari 458 Spider

Sold by Adam

Ferrari 458 Spider for GBP 89,500

Porsche 911 Carrera

Sold by Gareth

Porsche 911 Carrera for GBP 52,750

Dodge Viper SRT-10

Sold by Elinor

Dodge Viper SRT-10 for GBP 48,900

Ford Capri Classic Racer

Sold by David

Ford Capri Classic Racer for GBP 14,750

Ferrari 458 Spider

Sold by Adam

Ferrari 458 Spider for GBP 89,500

Why sellers rate the experience highly

Clear from the first click

The reg-first approach made the whole process much easier to understand.

Simon W, Recently

No confusing next steps

I knew where to enter the car details and where to sign up without getting lost.

Ronnie, Recently

Much better selling journey

The flow felt cleaner and more on-brand than the last version I saw.

Graham, Recently

Simple and straightforward

I would recommend it to anyone who wants a more guided selling experience.

Elizabeth A. Reilly, Recently

Positive feedback focused on clarity, trust, and a simpler sign-up path.

Private selling

A cleaner route from vehicle lookup to approved listing.

Sellers start with a registration number, create an account, upload photos, and continue straight into the listing form without repeating the vehicle lookup.

Built for two different journeys

Sellers need a simple path into listing creation. Our team and approved buyers need a restricted auction area where stock is not exposed to selling customers or casual visitors. This section separates those routes clearly so the homepage does not send every user into the same place.

No repeated work for sellers

Once the vehicle has been found and the seller account is created, the saved vehicle details and photos continue into the create listing form. That keeps the journey focused and avoids asking the seller to start again.

Seller route

Guided

Auction access

Restricted

Listing review

Admin approved

Seller workflow

  • Start with the registration number.
  • Create the seller account once.
  • Submit the listing for admin approval.

Approved buyer access

  • Approved buyers get auction access.
  • Trade stock stays hidden from selling customers.
  • Buying activity stays inside the restricted auction journey.

Trade auctions are restricted.

Only our team and approved buyer accounts can browse live auction stock.

Apply for buyer access
Support desk

Talk to the team that keeps the auction flow moving.

Get help with seller onboarding, buyer access, listing approval, bidding support, or account questions from one clear contact point.

Address

124 City Road, London, EC1V 2NX

Email

support@sellmymotor.com

Support

Seller, approved buyer and account enquiries

Typical response time

Most messages are reviewed within 1-3 business hours.

Send the right details first time

For seller support, include the vehicle registration and the email used during account creation. For buyer access, include your business name and the account email so the team can route the request faster.

What we can help with

The team can help with seller onboarding, listing submission, photo upload questions, buyer approval, auction access, and account-related issues.

Send a message

How can we help?

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